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October 1, 2007 By: American Salon Staff American Salon


Banish weak strands and kiss damaged hair goodbye with Miss Jessie's Rapid Recovery Treatment, for all hair types. This rich, deep-conditioning cream contains shea butter, avocado cream oil and vegetable oil to add strength, length, elasticity and shine. Apply once a week for 10 minutes to banish brittle hair for good. missjessies.com



TURN UP THE VOLUME

When it comes to styles with body and bounce, these 24 volumizers will help you reach for the sky.

Bigger is better, and volumizers are the perfect tool for bringing hair to new heights. However, not all volumizers are alike. These pump-up products can come in the form of gels, mousses or sprays, explains Juan Carlos Maciques of the Rita Hazan Salon in New York City. Gels offer the most control, but they're the most difficult to work with and the stickiest. Mousses can deliver strong hold as well, with the added bonus of expanding the hair cuticle. For a lighter touch without stiffness, sprays are the way to go. No matter what the form, people with straight, fine or limp hair covet these styling aids to add a much-needed injection of body and fullness, but all hair types can benefit from their boosting abilities. "Volumizers give you a foundation from which to do all the rest with your hair," Maciques says. "If you don't have the proper foundation, then what you're going to do will collapse." So whether your clients want Texas-sized pageant hair or just a little lift in their locks, here are a few volumizers that give you the means to achieve the look they want. —SAMANTHA BEERMAN

 At Betsey Johnson key stylist Italo Gergorio for Redken used mousse to take hair higher.
At Betsey Johnson key stylist Italo Gergorio for Redken used mousse to take hair higher.

Thermal Protection

Great as a primer underneath styling products, the sulfate- and sodium-free Alterna Hemp Volumizing Spray Leave-In Conditioner protects hair from thermal styling while adding a boost of volume. 4alterna.com



Wheat Power

Aveda Volumizing Tonic's formula of wheat amino acids and certified-organic aloe helps build body and adds lustrous shine, while echinacea acts as an anti-irritant for the hair and scalp. aveda.com



Wind in the Willow

Containing white willow extract, which assists in building body and adding fullness, Bain de Terre's liquid-to-foam Rise 'n Shine White Willow Volumizing Foam brings life to limp hair. baindeterre.com



Italian Beauty

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