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The Wire

February 1, 2008 By: American Salon Staff American Salon


VIP Human Hair Extensions Makes U.S. Debut

Unique VIP Human Hair Extensions from Hair & Accessories recently made their debut in the United States. Made from the finest slow-processed, Remy-grade, 100-percent human hair, the 18-inch-long extensions are available in three textures and 36 colors. Currently, the company is introducing VIP Rinex and VIP Tubex, with four more application methods to follow: VIP Micro Weavex, VIP Tapex, VIP U-Tip and VIP Clipex.



Unique VIP Rinex hair extensions, which don't require heat or chemicals to attach or remove, are virtually impervious to the assault on bonds from shampoos, conditioners, swimming and bathing. Long-lasting and shed-free, they can be periodically adjusted to maintain the ideal distance from the scalp.

Unique VIP Tubex—a cleaner method of attaching extensions—utilizes a polymer tube that shrinks at the bonding point for a comfortable, secure and more unobtrusive bond. Application methods for both extension systems are detailed in a training DVD that's available from the company. For further details, visit uniquehairextensions.com. —K.D.

American Crew Moves Its Opening Night Event

American Crew has announced it is hosting its American Crew Opening Night 2008 during America's Beauty Show in Chicago on Saturday, March 1. The theme of the event is "A Moment in Style Defined," and attendees will enjoy an evening of drinks, dancing and men's style presented by American Crew. To purchase tickets and learn more about the event, visit americasbeautyshow.com. —N.P.

A model shows off his trendy hairstyle created by American Crew.
A model shows off his trendy hairstyle created by American Crew.




Framesi Showcases Italian Style

Framesi Creative Director Drew Switzer conducts a live cutting demonstration onstage
Framesi Creative Director Drew Switzer conducts a live cutting demonstration onstage
Framesi recently hosted its Evening Event at the Renaissance Hollywood Hotel in celebration of its Fall/Winter Italian Style hair and makeup collection. More than 300 hairdressers from Los Angeles and the surrounding area attended the event and enjoyed cocktails and hors d'oeuvres as they previewed the looks of Technolux and Freestyle, Framesi's trends for the season. They also left with gift packages consisting of an Italian scarf, a sampling of B.Y. Framesi styling products and the Italian Style Technical and Proposal Books for the season. One lucky winner, Isabelle Angel of Hair Bellisimo in Los Angeles, was the grand-prize winner of a blind drawing and received a gift basket filled with hair tools. —N.P.



Models present the beautiful Technolux collection onstage.
Models present the beautiful Technolux collection onstage.

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