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Notebook
March 1, 2008 By: American Salon Staff American Salon
Pocket Perfection
With Warren-Tricomi's miniature flat iron, you'll never have another bad hair day. Measuring only 6 inches in length, it allows for easy travel and gets close to the scalp for extreme precision. The mini flat iron is made with tourmaline nano ceramic technology and heats up to 400 degrees in just three minutes. warrentricomi.com —N.G.
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Feed Your Skin
302 Skincare is a unique new line that was developed as a result of an ethno-botanical survey project in Central America. It sounds about as far removed from the beauty world as you can get, but the survey revealed that the indigenous people there, who consume significant amounts of avocados, exhibited remarkable skin health. The name of the line—302—comes from the molecular weight of the avocado-derived compound the company patented and uses in all of its products. At the core of the company's philosophy are back bar and take-home regimens that address a number of skin complaints, as well as careful development of 302 professional skincare outlets. 302skincare.com —C.W.
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NEW YORK MINUTE
Tom Julian, senior vice president and director of trends for ad agency McCann Erickson, looks at the new face of New York City's Fifth Avenue.
Manhattan's Fifth Avenue is considered one of the world's premier shopping streets. With its rich history and iconic landmarks, the stretch between 34th and 60th streets is "the commercial thoroughfare" and shopping-worthy area. Global brands and prestige names line the east and west sides, from Bergdorf Goodman and Cartier to Tiffany & Co. and Saks Fifth Avenue. Specialty brands that attract kids, tweens and teens include American Girl, Disney and Abercrombie & Fitch, respectively. Meanwhile, beauty offerings, such as Cornelia Day Resort and John Barrett Salon have brought a feminine face to Fifth Avenue.
Fifth Avenue has also reflected the decades' architectural design. During the '70s, it was glass, epitomized by the Olympic Tower, which was the first skyscraper to combine shops, offices and owner-occupied luxury apartments; the '80s brought decadent marble, used throughout Trump Tower; while the new millennium ushered in transparency in the form of the Apple store, with its 32-foot glass cube that acts as art, as well as the store's entrance.
 Tom Julian |
Now a new face is emerging again on Fifth Avenue, thanks to major refurbishing projects and relocations:
Plaza Hotel. Following a two-year, $400 million refurbishment, this Beaux Arts landmark returns as a destination, with private residencies, hotel rooms (managed by Fairmont Hotels), multiple floors of retail shops, and meeting and event spaces. With more than 200 rooms, the Plaza maintains its French Louis XV atmosphere, with period decor and furnishings. The collection of boutiques is situated alongside of the famed Edwardian Room and the Grand Concourse, looking out at Central Park. At press time, fashion operators included designer Rachel Roy and decor master Jay Strongwater, while beauty destinations are Warren-Tricomi and Caudalie Spa. theplaza.com
Gucci. The luxury label has relocated to the Trump Tower. With more than 40,000-square-feet of space and three levels, it's the largest flagship in the world. Gucci Creative Director Frida Giannini and American architect James Carpenter have created an environment of gleaming glass. The flagship store offers women's and men's apparel and accessories, gifts and collectibles, jewelry, fragrances, and more. gucci.com
 Plaza Hotel |
Elizabeth Arden Red Door Salon. This historic space dating back to the 1930s has been called a "21st -century makeover" by beauty critics. The flagship location offers more than 600-square-feet of selling space, boasting an extensive product range displayed against a 14-foot curved wall, numerous pampering spa treatments and haircolor services by renowned colorist Brad Johns. reddoorspas.com
There's more to come: Giorgio Armani's mega-shop, which will showcase all Armani labels, a restaurant concept and a beauty offering; Ermenegildo Zegna's refurbished boutique; and Juicy Couture.
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