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Hair Club for Men
May 1, 2008 By: Nicole Palmieri American SalonWith four locations in Manhattan, John Allan's began introducing men to a grooming lifestyle 20 years ago. Founder John Allan created this concept because he realized that men wanted something more than what the local barbershop had to offer them. One treatment, The Full Service, includes a scalp-massaging shampoo, conditioning treatment, hot towel haircut, manicure, shoeshine and beverage. Clients can also shoot a game of pool in the billiard lounge, socialize in the Cigar Room or eat in the club's café.
"It's a comfortable atmosphere where men come to relax, hang out with friends and network with others," says Andrea Megaris, director of products for John Allan's. Men can also purchase products from the club's signature namesake line of hair and skincare products to use at home.
In the past few years, we've seen a proliferation of men's haircare lines. Redken For Men includes products to meet the needs of all men with symptom-specific shampoos, conditioners and styling products. Paul Mitchell recently updated its packaging and added the new Lavender Mint Moisturizing Shampoo and Conditioner to its line of Tea Tree products. Both products soothe the senses with natural extracts of lavender, mint and tea tree, while hydrating, cleansing and protecting the hair.
Environmentally friendly men can opt for haircare and styling products from the Aveda Men Pure-Formance line, which contains natural ingredients and comes in recycled packaging. A relative newcomer to the eco-friendly market is Organic Grooming, a line of affordable products made with organic and vegan ingredients from husband-and-wife duo Luke and Lisa Vukmer. The couple not only secured the first certified-organic personal care facility in the United States but also offer only recyclable packaging.
Now TIGI has launched Bed Head for Men, which targets men who use styling products every day. The line is formulated to promote a healthy scalp while eliminating product buildup.
Finally, American Crew just introduced a shave lineup consisting of four new products that include active ingredients like tea tree oil, aloe vera, pumpkin seed and other natural extracts. "Shaving is one of those activities where the right tools and preparation are key," says Austin Baskett, marketing director for Colomer USA Salon Division, parent company of American Crew. "We've created four products that meet the needs of every man and help them focus on the right products for their beard type."
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