Better BusinessJuly 1, 2007 By: American Salon Staff American Salon
Perez Salon and Day Spa, with two locations in Maryland, is a family-owned business. Co-owners and brothers Roger and Michael Perez grew up spending time in their father's salon. Together, the brothers opened up the first Perez Salon and Day Spa in Rockville, MD, in 1995 and the Chevy Chase location in December 2006.
The blood-red styling stations make a bold statement
The Perez's take pride in their employees and are selective when it comes to hiring. "We train and grow our own stylists," Roger says. "We take them right from school and require them to apprentice with us for a year so we can show them the way we do things here."
Nail services are done in a separate area of the salon
From clip-in extensions and Japanese hair-straightening to massages and glyco-peels, the salon and spa offers something for everyone, which is why it attracts such a wide clientele. "We see a lot of professional people between the ages of 25 and 55 from all cultures and backgrounds," Roger says.
Architect Peter Mallard designed the space
The 5,000-square-foot Chevy Chase location features the first Redken Lab in the D.C. area. The lab allows clients to be involved in every step of the haircolor process. It features a consultation bar where clients look at color swatches and outline exactly what they hope to achieve with the haircolor. "The Redken Lab gives clients a good idea of what they are going to get," Roger says. "They are involved in the process and, therefore, the results are much more satisfying."
The salon features the first Redken Lab in the area, where clients can see color swatches and choose haircolor.
The furniture in the salon is contemporary, with blood-red styling stations and cherry-colored lamps. The spa, which has a separate entrance and reception area, offers clients a relaxing environment. "The separate entrance allows people to relax and not bother with the salon at all," Roger says. "But if they want to get a facial or peel after getting their hair cut, they can. We offer our clients convenient, one-stop shopping." —NICOLE PALMIERI
The shampoo stations.
In stock: Redken, Bioelements