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October 1, 2004 By: American Salon Staff American Salon

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New releases from beauty manufacturers

1 L'OREAL TECHNIQUE

Make your client's new look last longer with Color Confidence Anti-Fading Shampoo and Color Confidence Anti-Fading Conditioner by Nature's Therapy. With ingredients such as wild fruit complex, alphahydroxy acid and vitamin E, this new regimen helps maintain and enhance haircolor, and preserve vibrancy and shine. (800) 345-5014.

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2 ERGO

Bring hair from flat to fabulous in minutes with Ergo/Velecta Paramount Paris' Ondul iron. Used on movie sets and in photo shoots, the two-prong styling iron creates a natural-looking wave using a new thermal restructuring effect that washes away with the first shampoo. (888) ASK-ERGO.

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3 REDKEN

Restyle hair without worrying about product build-up, thanks to Redken's Fabricate 03 Heat-Active Texturizer. It allows you to create and re-create texture, dimension and definition without weighing hair down. Fabricate 03 also provides touchable control and maintains style with a lightweight, clean finish that's never stiff or sticky. (800) REDKEN-8.

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4 ABBA

Take stressed hair and spin it into vibrant gold (or red or brunette) with ABBA TrueShine Shampoo and Conditioner, which is safe to use on colored and chemically treated hair. TrueShine Shampoo provides hydration and conditioning, restoring luster, manageability and shine to hair, while TrueShine Conditioner works to soothe cuticle roughness after just one use. (800) 848-4475.

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5 HAIRUWEAR

Give your clients some new hairstyle options with Flawless, a line of changeable coifs from Danilo and HairUWear. The collection's exclusive kanekalon vibralite, a synthetic version of human hair, holds shape and volume permanently—no styling needed. Pieces are available in 20 different shades. (800) 999-0809.

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6 L'ANZA

Tame that frizz with L'Anza's Strait-Line Shampoo, Strait-Line Conditioner and Urban Elements Shine Gel. The gentle, moisture-rich shampoo adds softness, and the conditioner can be left in for added moisture and frizz control. The lightweight, non-oily shine gel smoothes and softens dull, unmanageable hair. (888) 487-3526.

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