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July 1, 2004 By: American Salon Staff American Salon

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New releases from beauty manufacturers

7 AVLON

KeraCare DeMineralizing Treatment washes away mineral deposits that make hair dull, brittle, heavy and less responsive to conditioners and styling products. The treatment is formulated in wet towelettes that are gentle enough to use at every salon visit. (800) 332-8566.

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8 SPILO

Spilo Foil meets the demands of a busy salon by deterring rips, tears and slips with a durable finish and a vinyl coat over the color to prevent bleeding. The high-performance foil comes in two dispensed styles: traditional pop-up and pre-cut, for the ultimate in speed and convenience in coloring hair. (800) 347-7456.

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9 FAROUK SYSTEMS

The CHI Professional Hooded Dryer uses ceramic technology, negative ions and low electromagnetic fields to seal the hair cuticle and accelerate chemical processes while remaining environmentally safe. It also maintains an even temperature and speeds up drying time by 50 percent. (800) 237-9175.

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10 NEXXUS

Nexxus introduces its VitaTress Grooming Gel, the newest addition to its VitaTress Hair Revitalization Program for fine, fragile, thinning hair. Instead of just coating hair, the gel promotes healthy hair growth by treating the full metabolic process with the VitaTress nutrient compound. It dries quickly to shape and define hair without stiffness or flaking. (800) 444-NEXXUS.

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