Events in the Industry, Benefits and AwardsJuly 1, 2009 By: Lori Morris, Lotus Abrams American Salon
P&G Announces Key Leadership Changes
P&G Professional Care—whose haircare brands include Nioxin, Wella Professionals, Clairol Professional, Graham Webb, Back to Basics and Sebastian Professional—has made two changes to its global and regional leadership teams. Kevin Otero, formerly general manager of P&G North America Professional Care, will take on the role of general manager, Global MDO, Professional Salon, while Reuben Carranza will expand upon his position as director, North America Professional Care Exclusive Lines, to become director, North America Region, Professional Salon. "The moves continue to strengthen P&G's total beauty and grooming structure to enable increased growth," said Robert Jongstra, president, Global Professional Salon.
As general manager of Global MDO Professional Salon, based in Geneva, Otero will develop the go-to-market capabilities to deliver the goals of the Global Professional Care teams across all functions while keeping the organization close to the salon environment and the stylist in each local market. "Kevin Otero turned North America into a prime driver of growth in Professional Care, with their portfolio showing multiple-percentage-point growth, despite overall market contraction," Jongstra said. "I am thrilled to have Kevin take over this important role."
Carranza will now direct P&G's Professional Open Line Organization in addition to managing the Exclusive brands and leading the company's Woodland Hills, CA, headquarters. Carranza will report to Otero. "As the new leader of the North American region, Reuben will bring his huge passion for working with salons and stylists to the entire organization," Otero said. "His leadership has been an integral part of the business turnaround we're starting to see."
Since 2006, Otero and Carranza have worked together to lead the restructuring of the P&G North America Professional Care into an integrated organization. "I see our business, both in North America and globally, as only getting better," Otero said. "Throughout the world, we will be bringing more product innovation, stronger holistic approaches with unique marketing and salon merchandising, breakthrough education and new services to build client demand and salon business." —L.M.