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American Salon Author

Beverly C


Article
Beverly C sings the praises of PR and talks about how it can have a positive impact on your business and bottom line.   August 1, 2006
By: Beverly C

In this month's column, I'd like to address the importance of public relations, and why having a PR...more >>

Article
This month, Beverly C ponders the priceless value of television coverage.   July 1, 2006
By: Beverly C

For the last few years, I've been appearing on prime time morning TV in the UK. The show, This...more >>

Article
Essensuals International Creative Director Bevely C shares the spotlight with other hair gurus at a Diamond Anniversary celebration for the Fellowship for British Hairdressing.   June 1, 2006
By: Beverly C

April 2006 proved to be another amazing month in this great life of mine. No sooner had I finished...more >>

Article
Beverly C shares the inside scoop on how to create one of London'shippest, most versatile looks.   May 1, 2006
By: Beverly C

When it comes right down to it, the clients I see in London are alot like yours: They definitely...more >>

Article
Beverly C shares the experience of creating hair looks backstage during fashion week for one of London's hottest designers   April 1, 2006
By: Beverly C

I always get excited when London Fashion Week gets near, because it means that my team and I get to...more >>

Article
For all those who've ever toyed with the notion of becoming part of a franchise, Beverly C weighs in on the concept in this month's column   March 1, 2006
By: Beverly C

Franchising, and the multitude of benefits it can bring to a salon owner, is a subject that's close...more >>

Article
Beverly C shares her advice for achieving stellar results when conducting photo shoots for your salon   February 1, 2006
By: Beverly C

Photography has played a powerful role in advancing my career. I've long considered pictures to be...more >>

Article
This month, Beverly C provides an up-close glimpse at the world of Essentials Education, where knowledge is everything.   January 1, 2006
By: Beverly C

I love this column because it gives me a forum to share information on what's closest to my heart,...more >>

Article
From crafting looks for an ad campaign to collaborating with colleagues on educational shows, a week in Beverly's life is anything but ho-hum.   December 1, 2005
By: Beverly C

Work with Philip Schofield on ITV's This Morning for the fifth time this year. Arrive at the studio...more >>

Article
American Salon welcomes celebrated London stylist and two-time British Hairdresser of the Year award winner Beverly C as our newest columnist.   November 1, 2005
By: Beverly C

I'm absolutely thrilled to be writing this column for American Salon and look forward to sharing...more >>





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